Research Aid needs your market research skills

You don’t need to run a marathon to help your local charity. They may need your professional market research skills. Or at least some charities might not realise that they do but the Market Research Society are hoping to change that with Research Aid. Larger charities recognise the need for data to analyze their activities and achievements. Smaller charities may not have used market research in the same way. Research Aid aims to act as a broker for charities linking MRS members to a charity. The work will be done pro bono and the network will help establish working guidelines. Jane Frost, MRS Chief Executive said: “The research community is in a unique position to help charities generate the evidence they need to satisfy their supporters and stakeholders. They need this evidence to survive.” For more on how you may be able to help and gain extra valuable work experience, read the full article at http://www.mrs.org.uk/article/item/426